Campaign Manager

Are you a self-motivated digital marketer seeking an opportunity to take the next step in your career with a rapidly growing software technology company? Goliath Technologies is seeking a hands-on Campaign Manager to join our expanding marketing team. If you like seeing real-time results, thrive in a fast paced and empowering environment where your individual skills can shine, our team may be for you. 

At Goliath Technologies, we have a track record of hiring candidates with no technology experience but with a commitment to learn. Then we create a well-defined career path for advancement and work with them to achieve their goals.   

Position Overview 

Reporting to the Vice President of Marketing, the Campaign Manager will drive the ideation, development, execution, and monitoring of integrated campaigns across owned and third-party channels to achieve their lead generation objectives. This position will work closely with the Marketing Coordinator and Demand Generation team, as well as partner with external agencies and resources. 

Responsibilities 

  • Plan, develop, and execute B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers. 
  • Design, build and maintain campaigns that support SEO/SEM strategies. 
  • Manage the procedure, implementation, tracking and measurement of marketing campaigns. 
  • Brief and oversee the work of internal and external resources, such as designers, copywriters, videographers and web developers. 
  • Write, edit and proofread copy for promotional assets, including digital and social media. 
  • Review and coordinate with Demand Generation team on execution of campaign tactics. 
  • Manage budget, monitoring spend, invoicing and accruals against forecast. 
  • Deliver regular reports of campaign results, including web and social media analysis and evaluation of KPIs. 
  • Maintain and report regular measurement of the ROI of campaigns. 
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns. 
  • Manage organization of any trade shows or exhibitions, working with marketing support team. 

Requirements 

  • Bachelor’s degree in Marketing or related field, advanced degrees a plus 
  • 5-8+ years of Marketing experience, ideally in a SaaS or Technical environment 
  • Experience working with cross-functional teams 
  • Track record of success in effectively managing third-party/agency partners 
  • Experience with Salesforce, Marketo, Monday, and other industry programs a strong plus 
  • Strong communication, collaboration and project management skills 
  • Strong analytical, creative thinking, and problem-solving skills 
  • Demonstrated ability to develop and cultivate relationships 
  • Ability to leverage insights to draw sound conclusions and translate them into actionable recommendations 

 

Job Type: Full-time 

Compensation commensurate with experience 

Apply directly at careers@goliathtechnologies.com or via LinkedIn

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